❶ Instant Memory

           (Visual Identity, Branding, Experience design)



❷ Cantonese Opera Art Museum

           (Visual Identity, Rebranding, Experience design)



❸ Embrace Pet Insurance

           (Visual Identity, Rebranding)



❹ Museum of Photography

           (Visual Identity, Rebranding)



❺ Blend

           (Book Design, Publication)

❻ Messages On The Wall

           (Book Design, Publication)



❼ Unbalance

           (Font Design, Print)









Cantonese Opera Art Museum



Visual Identity, Rebranding, Experience Design








Cantonese Opera Art Museum is located at historic district in Guangzhou, it features Cantonese opera art costumes, props and history of Cantonese opera art. The exhibition in the museum show that the evolution of Cantonese opera art.

This visual identity features a new brand indentity for the museum,  showing people how the Cantonese opera art evolve.














Letterheads, tickets, business cards, booklets and postcards are using the logo elements to connect with old theaters of Cantonese opera. ︎︎︎ 




Poster design is inspired from the show list in the 1950s. The Guangzhou Opera House and Cantonese Opera Art Museum collaborates to invite the actor to perform some famous scripts from the history of Cantonese opera art. ︎︎︎
          





Website for the museum.︎︎︎




The graphic elements extends to tote bags, T-shirts and the environment. ︎︎︎
          






The process of making the installation for the upcoming exhibition. The installation form is built from the graphic elements of the logo.  ︎︎︎




I use the program MadMapper to map the video on the form. Some testing before the installation is finished. ︎︎︎




The installation covers four famous scripts from Cantonese opera art. ︎︎︎






    Home






   ©2022 Jiefeng Zhang(Tony)